Jeff Smith
Jeff Smith builds movements that change how people move, feel, and perform.
He is the Founder and CEO of CHRP, creator of the first emotional operating system for high performers, technology that uses music to unlock emotional capacity in real time.
For two decades, Jeff has worked at the intersection of culture, capital, and impact, leading campaigns for Red Bull, AT&T, Wrangler, and Swarovski, brands that do not just advertise but shape behavior. He has launched national movements for Malaria No More, Generous.Life, and Water for People, collaborating with the Gates, Case, and Rockefeller families to channel resources into systemic change. That work revealed a truth: purpose elevates talent and brands, but purpose without emotional capacity collapses under pressure.
Then came the breakthrough: music is humanity’s most advanced emotional technology, universal, immediate, and capable not only of mirroring emotion but rewriting it. CHRP fuses neuroscience, behavioral science, and AI to turn music into a precision instrument. Athletes, executives, and military operators use it to access the emotional state that they need, especially when performance demands it.
Today, CHRP powers emotional intelligence for enterprise teams, elite sports organizations, and world-class leaders who understand that technical skill is the entry fee and the real edge is mastering the operating system above the neck.
Jeff lives in Franklin, Tennessee, with his wife Bonnie and their three children. He surfs, fly fishes, mentors emerging leaders, and believes breakthroughs live on the other side of comfort.
Leading with Emotional Intelligence: Decoding Team Performance Through New Signals
Performance isn’t just about deadlines and KPIs—it’s also about understanding the emotional pulse of your teams. Jeff Smith, Founder of CHRP.ai, will reveal how leaders can harness emotional signals hidden in everyday behavior—like music listening—to proactively manage culture, well-being, and performance.
In this session, Jeff will cover how CHRP.ai is going beyond traditional metrics to capture real-time emotional readiness, enabling leaders to:
- Monitor emotional trends across teams and detect when stress, disengagement, or burnout are emerging before they impact results.
- Use dashboard insights to make more empathetic, data-informed decisions that protect team morale and boost resilience.
- Drive retention, reduce performance lapses, and increase productivity by building emotional intelligence into the operational rhythm of the organization.
Attendees will leave with a clear framework for how to listen deeper, act sooner, and lead more humanely—turning emotional insight into competitive edge.